Atif Aslam announces his own music platform "Borderless World"

Renowned vocalist Atif Aslam has unveiled a new venture in his career as he is set to launch  a music platform called Borderless World. 

Taking to Instagram, the superstar shared his excitement with millions of followers, describing the initiative as “more than just a music show.”

Aslam explained that Borderless World will bring together artists, music, and stories from around the world, and serve as “his way of giving back to the industry and his fans who have supported him throughout his career.”

He promised a fresh wave of music and groundbreaking music videos, teasing fans with a blend of original tracks, iconic covers, and collaborations filmed in visually stunning locations. 

Aslam shared that Borderless World has been in the works for over a year and is deeply personal to him. 

The project is a return to his musical roots, a passion he has been unable to fully explore in recent years due to his busy career in playback singing.

Fans can look forward to about ten songs, with the first video shot in New Zealand.

Aslam chose not to film in Pakistan, opting instead for international settings with global appeal. He hinted that the music would evoke nostalgia for his earlier work while incorporating new elements.

While the release date remains unknown, fans are eagerly awaiting the debut of Borderless World.